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If you need help or support with a PR crisis, business advice or handling communications, talk to our team.
There is no such thing as a one-size-fits-all approach to crisis management. Sometimes silence is golden, sometimes it’s right to fight your client’s corner in the most eloquent way possible. Whatever strategy is employed, there still must be certain common themes, however. One of those is authenticity. Is what you’re saying (or not saying) faithful […]
‘What really matters is what’s on the inside.’ It’s a phrase which is often used to warn against superficiality. But it is also very relevant when thinking about organisations, the crises they may face, and their communications before, during and after such events. Specifically, it reminds us of the multi-faceted importance in such situations of […]
Alder hosted a breakfast seminar – Under the spotlight: key trends in entertainment crisiscomms – with our specialist entertainment partner, Ben Todd. Prior to joining Alder,specialist partner Ben Todd was Simon Cowell’s spokesman; European Head of Media forCowell’s company, Syco Entertainment; and Vice President, Communications for SonyMusic UK. Before joining Syco, Ben was an award-winning […]
Alder is delighted to announce the appointment of Susan Smith to the newly-created role of chief operating officer. Smith previously worked for integrated agency WE Communications, leading work on two of its largest clients; Microsoft and Capgemini. She has experience with other large global agencies, including as Weber Shandwick’s client lead for Unilever. The new […]
Like them or loathe them, Brewdog and its founder James Watt are rarely out of the news for long. This week, they were back in the headlines with an announcement that Watt was giving a fifth of his stake in the company to members of staff, something the firm said in a statement would be worth “c£120,000 […]
Crisis communications specialist Alder has appointed Ben Todd, who for the last decade has been UK and European Head of Media at Simon Cowell’s Syco Entertainment, as a specialist partner. Todd began his career as a journalist, latterly covering showbusiness for the Daily Mail before moving to Syco in 2012. As European media lead he was also […]