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Artificial intelligence is revolutionising the world of communications and crisis communications, but as we embrace this technological leap, we’re also seeing a somewhat disturbing paradox: the smarter our tools become, the less we seem to use our own grey matter. A recent article in The Guardian asked: Are we living in a golden age of […]
We’ve all seen the familiar press announcements… “We’re delighted to partner with an organisation that shares our values and like-minded mission, delivering increased impact and strategic alignment going forward…“ Beautiful. Meaningless. Everywhere. In communications, we are in the business of communicating, yet too often we see the same clichés tossed around ad nauseum. Below, we […]
After a distinguished career that spanned Fleet Street and senior communications roles at British Airways, Cable and Wireless and the Football Association, the time has sadly come for one of Alder’s longest serving and most respected consultants, Steve Double, to retire. Everyone at Alder will miss his reassuring presence, unparalleled expertise and dedication to achieving […]