Crisis communications is at the heart of everything we do here at Alder. Our expertise is what separates us from other PR agencies – our specialists have years of experience tackling crises of all shapes and sizes, helping organisations to minimise reputational damage.
Operating in both online and offline spaces, and with contacts spread throughout the UK, Europe and the rest of the world, our experts are available at a moment’s notice to provide trustworthy crisis management PR guidance.
Our clients can rely upon our 24/7 crisis response service and extensive experience working across a variety of sectors. Alternatively, many clients choose to take a proactive approach to crisis planning and come to Alder as they seek to improve their readiness and resilience.
Our clients rely on us to manage a wide range of sensitive issues. For a free, no-obligation conversation, please phone us on 020 7692 5675 or email us on [email protected], and we will get back to you as soon as possible.
Alder supports clients experiencing many different types of crises that may adversely affect their reputation among stakeholders. These can include accidents or sudden deaths, inquests, arrests and criminal trials, hostile media enquiries, undercover ‘stings’ by reporters, regulatory failures, organisational culture problems, including bullying and harassment, allegations of abuse, staff suspensions and absences, industrial action and public enquiries.
Alder’s specialist team provides expert crisis PR support to help safeguard an organisation’s reputation when it matters most. The team works at pace to assess the situation, develop a tailored strategy, and deliver clear, effective communications that address stakeholder concerns and minimise reputational damage. From managing media inquiries and providing sounding board advice to preparing public statements and coordinating with key stakeholders, Alder ensures that organisations remain in control of the narrative while mitigating the long-term impact of the crisis.
Alder’s urgent crisis PR services are available 24/7 and are designed to provide immediate, expert support during live issues or crises, helping organisations respond quickly and effectively to minimise reputational damage. This includes rapid situation assessment, media handling, and stakeholder communication.
Alder’s retained services, including Alder Assure, offer year-round support. These include ongoing strategic advice, preparatory work such as training and crisis simulations, and the peace of mind that Alder’s team is always on hand to assist whenever challenges arise.
Retained support can be useful when recovering from a crisis and is a cost-effective option when an organisation is dealing with a protracted issue, for example criminal investigations or civil litigation.
Alder helps protect and manage online reputation during a crisis by comprehensive monitoring of digital channels, addressing misinformation, and providing early warning of emerging reputational challenges or narratives.
In addition, Alder can help to minimise and remove negative online publicity and the team provides expert guidance on responding to online comments, social media posts, or news coverage.
A proactive approach to crisis preparedness means that organisations put thought into what to do and say in a crisis when people’s heads are clear and there is no time pressure. A proactive approach might include: