Charities currently face a combination of political and media hostility, and the risks of reputational damage for the sector are intensifying. As trustees or volunteers ourselves, we understand from within the variety of pressures facing charities of all sizes.
The link between negative organisational culture and the occurrence of harmful and potentially disastrous PR events is all too clear. Whether it’s controversy surrounding the behaviour of workers and volunteers, executive pay, governance failures or data compliance, managing a charity’s reputation can quickly go from business-as-usual to crisis management.
At Alder UK, we’re a dedicated PR consultancy based in London and specialise in communications services in a number of sectors, including charity.
Alder were highly responsive from the first call and throughout the process. They were highly professional, very thorough, covered all angles, gave excellent advice and were quick to respond when we needed answers.
JL
So what can be done to effectively manage a charity’s reputation? The first step to take is to audit your specific charity’s exposure to risk and the effectiveness of your current PR strategy. We offer the following services that can help.
Our clients rely on us to manage a wide range of sensitive issues. For a free, no obligation conversation please phone us on 0207 692 0691 or fill the form and we will get back to you as soon as possible.