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A small business was engaged in a commercial dispute with an internationally famous NGO, and felt overwhelmed by the prospect of a lengthy legal battle which could have bankrupted it.
We teamed up with a national newspaper to ensure the ‘David vs Goliath’ battle received appropriate publicity, and managed the secondary coverage across other media, including national broadcast news
Alder’s intervention redressed the balance, ensuring the client was not overwhelmed by the NGO, and that its voice was heard. The matter was settled on terms vastly more favourable than those initially offered.
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