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Case Study

Strategic Communications Support During University Restructure

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Challenge

A university implemented a major restructure involving redundancies and facility closures, attracting stakeholder concern and potential media backlash.

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Solution

Alder delivered:

- A comprehensive communications strategy
- Chancellor and senior leadership advisory support
- Advice during student protests and complaints
- Media‑handling protocols and daily press management

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Outcome

- The restructure was delivered in a clear and coordinated way
- Unhelpful media coverage was limited
- Leadership remained in control throughout change

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