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The Problem

A start-up company in the travel sector needed help with drawing up a crisis protocol from scratch.


The Solution

Alder worked closely with the client’s senior team to identify a range of likely crisis scenarios. We then drafted carefully tailored crisis communications plans and carried out a simulation – effectively a ‘dress rehearsal’ – to see how the company performed. We also provided regular briefings and updates about best practice, and, as the company develops, we continue to act as a sounding board and specialist adviser.


The Result

The detailed work carried out by Alder equipped this new and rapidly expanding company with firm foundations upon which to build a range of policies and procedures that could instantly be applied in the event of a crisis.


Here to help

If you’d like more information or need help with an incident, enter your details and an expert will be in touch. If you need urgent help, call us on 0207 692 0691.