SPECIALIST SCHOOL & COLLEGE PR FIRM
We support the UK’s schools with expert communication and management advice.
From traditional public relations services to strategic communications support for your leadership team, our role is to keep you firmly on the front foot while easing the pressure on individuals and enhancing the quality of your decision-making.
OUR EDUCATION PR SERVICES
At Alder, we represent a wide range of educational establishments, from multi-academy trusts to individual independent schools and further education colleges. Out specialist PR services include crisis communications advice, media training, and proactive PR.
We are a specialist team of PR professionals who will not only help your organisation manage its reputation year-round, but also act swiftly to help you remain in control and limit damage when trouble strikes out of the blue.
Crisis handling and PR
At Alder, we will build your profile by engaging with journalists, highlighting opportunities in the education press, and building important media relationships.
Outsourced press office
A story can break at any time and so it is not always enough to have an in-school PR department that operates Monday to Friday. Bolster your press office and ensure you are always ready for media inquiries by subscribing to our low-cost outsourced press office service. It’s free to set up – you only pay for what you use. Our specialist press office is manned seven days a week, so there is always someone on-hand to advise on breaking news stories.
Social and digital media monitoring
Training for governors
Alder offers a range of bespoke workshops, presentations and simulations to help improve governors’ awareness of threats and opportunities and improve the quality of the decision-making. This includes offering a bespoke media training service, tailored to your school or college. This means your key spokespeople will feel comfortable and confident to communicate your message to press if and when necessary, which can make all the difference to your reputation and perception with both the media, public, parents and other key stakeholders.
He has an MA in History from Cambridge University and an MBA from Cranfield School of Management.
OUR CLIENTS SAY
Based on our 2017 Customer Satisfacion Survey…
of clients said we were very responsive.
of schools said our advice was great value for money.
of clients would recommend us to a fellow colleague.