The New Year has kicked off with a new Ofsted chief in town, promising that the inspectorate will show more “empathy” going forward.
Given the tragic suicide of primary school head Ruth Perry, it was the very least Sir Martyn Oliver could offer as he introduced himself in a round of media interviews.
There is no such thing as a one-size-fits-all approach to crisis management. Sometimes silence is golden, sometimes it’s right to fight your client’s corner in the most eloquent way possible. Whatever strategy is employed, there still must be certain common themes, however. One of those is authenticity. Is what you’re saying (or not saying) faithful […]